Offer your branded digital gift cards and allow redemptions on Paythen

15 January 2024

Paythen now lets your customers redeem your company’s digital gift cards on your payment plans. To enable this, you just need to sign up and set up your gift card sales page over at cardivo.com (it’s free to sign up). Then enable the Paythen integration with a few clicks.

Offering branded digital gift cards will help you increase your revenue from existing customers that know and like your business, and will drive new customers (their friends and family) to buy from you since Cardivo gift cards can only be redeemed at your business, unlike traditional visa debit cards that add no value to your business and cost you a lot of money.

Cardivo is developed by us and is independent of, but seamlessly works with, Paythen. It is easy to set up and use, just like Paythen, and requires no credit card. Find out more and sign up here to get started. Then follow these steps to enable it in Paythen.

If you have a WooCommerce store, you can also use Cardivo directly on your store’s checkout. Cardivo works with Paythen but is also a fully featured digital gift card platform on its own.

Try it free for 7 days.
No credit card required, ever.

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Internal notes keep everyone on the same page
New Find Customer Zapier action allows for more automated workflows
Find Plan Zapier action lets you find and send plan links automatically
Customer emails are now validated automatically
Let customers choose their deposit amount at checkout
Add more context in payment confirmation & reminder emails
Choose which payment option to load as default on Pay your way plans
Show terms for the pay in full option
Wait for it plans let you offer modern layaway or incentivize customers to wait
Date-based payment plans now support manual early payments
Internal notes keep everyone on the same page
New Find Customer Zapier action allows for more automated workflows
Find Plan Zapier action lets you find and send plan links automatically
Customer emails are now validated automatically
Let customers choose their deposit amount at checkout
Add more context in payment confirmation & reminder emails
Choose which payment option to load as default on Pay your way plans
Show terms for the pay in full option
Wait for it plans let you offer modern layaway or incentivize customers to wait
Date-based payment plans now support manual early payments

Internal notes keep everyone on the same page

Admin

Add additional context about customers directly in Paythen to keep everyone on the same page or for your own reference with internal notes. Did a customer request a temporary pause? Some other special request? Cancelled and moved a customer to a new plan? Now you can add relevant information and context about any customer in Paythen with internal notes – just like a sticky note (but way more reliable).

Anyone on your Paythen team can see, add and edit internal notes but they are never visible to customers. You can add an internal note from the customers table, or via a customer’s detail page via the new notes icon. A handy indicator icon appears in the table view for customers that have one or more notes added to them to let you easily view and add more.

You can add multiple notes per customer and easily see which team member added or last edited a note. Notes can have formatting, links and of course, emoji

To add your first note, go to the customers page in your Paythen dashboard, click on the more menu next to any customer and choose the “Add an internal note”option.

Once you’ve added a note, it will be accessible via the customers table via the new notes icon that shows only for customers that have a note. Notes will also be visible when you view the customer’s detail page (only to you and your team). It’ll work the same way for everyone on your Paythen team.

internal-notes-preview-paythen

Customers never see internal notes. They are useful for context about specific customers, their plans and even to add links to other systems for reference.

New Find Customer Zapier action allows for more automated workflows

Zapier

If you use Paythen with your ecommerce store either via the email based flow (eg: for Shopify) or our plugin (like WooCommerce), the flow typically involves customers completing the checkout with the payment plan option chosen, and then either being shown or emailed their payment plan link.

For WooCommerce, the order status automatically changes if they complete their payment plan payment, but for email based workflows like Shopify, Webflow, Eventbrite and any others, once a customer is emailed their payment plan link, you had to manually check if they had paid by logging into the Paythen dashboard, and then manually following up.

You can now fully automate this process with our new Find Customer action available in Zapier. In your zap where you send customers the Paythen payment plan link, just add a short delay after the current flow (eg: wait for 10 minutes) and then use the Find Customer action to check if the customer exists in Paythen. If they do, you can update your eCommerce store order – eg: adding a note and/or tag in Shopify and passing the customer’s Paythen link for reference or in other platforms, you can update the status of the order directly too.

If the customer doesn’t exist, this means they haven’t signed up to their payment plan yet – you can set it up in Zapier to send them a reminder with custom text in it and include the payment plan link again. You can then continue to do this multiple times for a few hours or even a few days after the order was placed, and cancel the order and more as needed if the customer doesn’t pay eventually.

The same setup works when you’re using Paythen with any third party form tool, or any other custom workflows where you show / email them the payment plan link. You can now just add a short delay, then check if they have paid and exist as a customer in Paythen, and if not, trigger one or more reminders and take further steps as needed.

This process required manual admin till now – but can now be fully automated, saving you time. To get started, open your Zapier account and in the action step, choose “Find Customer”.

Find Plan Zapier action lets you find and send plan links automatically

Zapier

If you use direct plan links in Paythen, our new “Find Plan” action gives you a way to automatically send your customers a link to an existing plan in your account based on changes and fields in your other systems. Eg: If a customer’s status in your CRM changes, or if they fill out a form on your website, you can find and send them the relevant plan link automatically.

Eg: You’re on the phone with a potential customer who says they want to move ahead with your Product Management Advanced Course. In your CRM or support system, you just add a tag or update a field and a zap you have set up will find the relevant plan in your Paythen account and send the customer an email, with no manual email composing, formatting, copying and pasting the link, etc. Or you just want a fast workflow to send customers different plan links, you can connect Slack or Teams to the Find plan action to send customers the relevant plan link based on a message in Slack – eg: When I post a message which contains the keyword “Plan ABC” and a customer’s email, then find the relevant plan and send an email to the customer via that email, and add a note in my CRM “Plan link sent on xx date” etc.

These are just a few examples but there are many advanced workflows you can now set up based on this Find Plan action and even more when combined with the Find Customer action – like you could send customers a plan link, then wait 1 hour, check if the customer exists in Paythen, and if not, trigger an automated follow up, and repeat this process for a few days or weeks as relevant.

To get started, log into your Zapier account and in your zap’s action step, choose the “Find customer” action.

Customer emails are now validated automatically

Admin

When a customer signs up to any plan, we now automatically and invisibly check their entered email address for typos, delivery issues and a range of other checks. For customers where the email is flagged as potentially incorrect or invalid, we ask customers to re-check it and if needed, fix it. This is what a customer with an incorrect or invalid email will see after they submit their details on the payment page. If they indicate “Yes, I need to fix this” they will be shown a second screen to enter their updated email:

Because these are automated checks, they can very occasionally result in valid emails sometimes being flagged incorrectly so customers are given the option to say “This is correct” which overrides the automated check and marks the email as valid.

This flow doesn’t affect payment collection, nor does it prevent customers from signing up to a plan. There is no change or impact to the payment or sign up flow. For all customers, once they submit their payment information, the payment is immediately processed with no delays, even if the email is invalid. This validation flow triggers after they have paid and signed up.

In instances where a customer’s email is flagged as invalid but they abandon this flow without updating their email, the plan will continue without issues but the “invalid email” status will be clearly indicated in your admin dashboard and on the customer page. From there, either the customer or you as an admin can click on the “Fix it” link and trigger this flow any time to enter the correct email.

This helps prevent invalid or incorrectly typed emails from ending up in your Paythen account which not only reduces failed payments because customers receive upcoming payment reminders but also cuts down on manual admin for you and your team.

Let customers choose their deposit amount at checkout

Woocommerce

You can now let customers choose their upfront payment amount at checkout. They can pay 20%, 50%, or any other amount immediately and the rest over easy installments. You can set a minimum and maximum payment amount, either as a fixed amount or a percentage of the cart total. This, combined with the existing option to let customers choose the number of installments, gives your customers maximum flexibility while ensuring they follow your pre-set rules.

Flexible payment plans help you sell more since customers can now tailor their payment plans for their cashflow and budget. This functionality is available in our WooCommerce plugin v0.9.1 and higher (download the latest version here) and works with both standard and blocks-based checkouts.

In your Paythen plugin settings, you will see the new options you can enable to switch this on and customize it to suit your business:

This further enhances flexibility and effectiveness for you and your customers, adding to the granular customizations you can already make to offer payment plans just how you need.

Add more context in payment confirmation & reminder emails

Admin

When a customer signs up to a payment plan, they get an automated email confirming their dates and key information regarding their plan. You can now customize this with additional context, links and emoji

custom-text-in-email-example

You can add this custom text at a company level via email settings so it applies to all plans, or you can enable / overwrite it for specific plans within the plan settings. This email is only sent to payment plan customers (for all payment plan types, but not subscriptions or one-off payments). For Pay your way plans, it is only sent to customers that choose the payment plan option.

Your custom text is shown in addition to the default information in the email. This can be useful for introducing customers to the process, next steps, reiterate terms or highlight the support channels available.

You can also add custom text at the company or plan level for the upcoming payment reminder email that is sent two days before each scheduled payment plan or subscription payment.

custom-text-in-email-example-2

This lets you add relevant context at different points of a customer’s payment plan lifecycle and tailor the text to suit the situation better (new customer) vs. upcoming payment and you can also better highlight plan-specific variables by setting it at a plan level. Eg: You can use the upcoming payment reminder custom text to let people know what happens if their payment fails, remind them they can pay early, and more!

Choose which payment option to load as default on Pay your way plans

Payment Pages

Pay your way plans let you share one link with customers and empower your customers to choose to pay upfront or via a payment plan. You can now decide which payment option is selected by default when customers open the plan link. This is a new option available in your plan settings and you can change this any time, even when your plan has customers. Before this, Pay your way plans always opened with the pay in full option selected but now the choice is yours!

Show terms for the pay in full option

Payment Pages

Till now, you could only add terms that customers had to agree to for payment plan and subscription options. For pay your way plans, there was no option to require customers to view and agree to your terms if they chose the pay in full option. Now you can choose to require terms acceptance for either the pay in full or the payment plan option, or for both options in your pay your way plans.

You can activate this on any existing plans you have by editing them and toggling the terms option to “Both payment options” and for new plans you can choose to show terms for either or both options. This helps you be more clear about your policies including how you handle cancellations, refunds and more, regardless of the payment option the customer chooses.

Wait for it plans let you offer modern layaway or incentivize customers to wait

Payment Pages

Our brand new plan type – Wait for it payment plans, is a modern version of the layaway / lay-by plan, letting you easily offer a new plan type or modernize your existing layaway offering. The key difference between this and a typical payment plan is that customers expect to pay first, and get their product / service after all payments are made. This lets you offer a complementary payment option to your customers in addition to any existing buy now pay later or payment plan option you already have.

Offering this as an additional or even the only payment plan option gives you and your customers the benefits of a payment plan (more customers for you and accessible payment amounts for them) while eliminating any risk or high fees for you. Since the Wait for it plan is designed to and presented as a pay first, get later option, you are eliminating all risk of non-payment that can come with offering payment plans.

In addition to a modern layaway plan, our Wait for it plans can also be used to incentivize some of your potential customers to wait – by including a built-in discount for those choosing this option. If you’re selling something that has limited stock, or a service or offering with limited spots, offering a discount for customers that are willing to start paying now but receive the product or service later helps better manage demand and encourage some of your customers to wait.

To use Wait for it plans as an additional payment method on WooCommerce if you’re already using our payment plans, you can install our separate Wait for it plugin by downloading it here.

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Read more about the plan and benefits
Get started with this easy step-by-step guide

Date-based payment plans now support manual early payments

Payment Methods

Payment plans in Paythen allow your customers flexibility with early payments – allowing them to pay their next scheduled payment early, their full remaining balance, or pay any manual amount early paying off part of one or more scheduled payments. This flexibility was not available to customers on date-based payment plans, our specialized plan type that lets you collect payments from all customers on the same pre-set dates.

Now it is! Customers on date-based payment plans can now choose from the same three flexible early payment options as well.

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